by Tourism Geelong & The Bellarine | Jun 25, 2021 | 5 Minute Reads, Advertising & Marketing
One of the main benefits for tourism operators with a Tourism Greater Geelong & The Bellarine membership is their online profile. It tells visitors where you are, what you do and where to find you. By completing this one profile you will be seen on...
by Tourism Geelong & The Bellarine | May 21, 2021 | 5 Minute Reads, Advertising & Marketing
As we move into the quieter seasons, there’s no better time to be thinking about packages and offers. Think about how to optimise your existing products, identify opportunities to package them in different ways, and explore collaboration with other operators to...
by Tourism Geelong & The Bellarine | Apr 27, 2021 | 5 Minute Reads, Accommodation, Advertising & Marketing, Attractions, Cafes and Restaurants, Small Business Owners, Tours, Wineries and Breweries
How do you get packaging just right? How do you come up with ideas and practical methodology for product design for tourism services and experiences? And is it different if you have a hotel, a local tour or a caravan park? What does success look like? People quite...
by Tourism Geelong & The Bellarine | Apr 16, 2021 | 5 Minute Reads, Advertising & Marketing, Small Business Owners
Our marketing programs aim to drive inspiration, interest and information about Geelong and The Bellarine to potential visitors. Greater Than > The Sum of its Parts is a platform for us to share stories and showcase unique experiences from all across the...
by Tourism Geelong & The Bellarine | Mar 12, 2021 | 5 Minute Reads, Accommodation, Advertising & Marketing, COVID-19
This week, the team at BIG4 Beacon Resort celebrated Lisa Shapter’s silver anniversary, congratulating her on an incredible 25 years of employment. Lisa’s remarkable forward vision and her commitment and loyalty to the holiday park have seen her grow from a...
by Tourism Geelong & The Bellarine | Mar 12, 2021 | 5 Minute Reads, Accommodation, Advertising & Marketing, Attractions, Business Events, Cafes and Restaurants, Content Marketing, COVID-19, Farmgates and Provedores, Retail, Small Business Owners, Tours, Training, Wineries and Breweries
On Wednesday 10 March – we hosted a very popular online training session. Designed by the marketing team at Tourism Greater Geelong & The Bellarine, this session aimed to help tourism operators in our region become masters at creating appealing deals and...
by Tourism Geelong & The Bellarine | Mar 1, 2021 | 5 Minute Reads, Accommodation, Advertising & Marketing, Attractions, Business Events, Cafes and Restaurants, Content Marketing, COVID-19, Events, Farmgates and Provedores, Retail, Social Media, Tours, Training, Wineries and Breweries
As the official regional tourism industry body for Greater Geelong and The Bellarine, we wear many hats, so we thought we’d give everyone a quick refresher on all the ways we communicate digitally; from industry updates to visitor attractions. These are just our...
by Tourism Geelong & The Bellarine | Feb 19, 2021 | 5 Minute Reads, Accommodation, Advertising & Marketing, Attractions, Business Events, Cafes and Restaurants, Content Marketing, COVID-19, Events, Farmgates and Provedores, Regional news, Retail, Small Business Owners, Social Media, Tours, Training, Wineries and Breweries
Our marketing programs aim to drive inspiration, interest and information about Geelong and The Bellarine to potential visitors. We’ve been making plans for campaigns to support the COVID recovery for almost a year. We’ve hit pause, rewind, fast forward and play, many...
by Tourism Geelong & The Bellarine | Dec 10, 2020 | 5 Minute Reads, Accommodation, Accounting for your business, Advertising & Marketing, Attractions, Business Events, COVID-19
Executive Director Update – Monday 7 December Welcome to COVIDSafe Summer, Team Tourism! Yesterday the Premier announced a range of updates, these changes will serve as the last stage until 2021, giving us all some much needed stability over the busy summer...
