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How to Take Great Photos for Online Marketing – Tourism Training Digital Marketing Series December

How to Take Great Photos for Online Marketing – Tourism Training Digital Marketing Series December

We’ve all heard the phrase ‘a picture is worth a thousand words’. This couldn’t be more true online. Users move quickly through social media feeds or on websites absorbing information along the way. It’s super important that your imagery instils the right message for...
Digital Marketing – Defining Good Goals & How to Track & Complete Them – Online Video Tourism Training

Digital Marketing – Defining Good Goals & How to Track & Complete Them – Online Video Tourism Training

Defining Good Digital Goals & How to Track & Complete Them There’s only one way to know if your digital marketing is working. Define a goal or goals, and measure them. If you don’t measure your goals, you will be blindly making decisions based on gut...
How to Make Use of Google Analytics – Online Video Tourism Training

How to Make Use of Google Analytics – Online Video Tourism Training

How to make use of Google Analytics For some, the mention of Google Analytics conjures up thoughts of numbers, statistics and graphs that are complicated and make no sense. In this video, Nathan from Pxld provided us with some guidance on the critical pieces of...
Top tips to defining your digital strategy – Online Video Tourism Training

Top tips to defining your digital strategy – Online Video Tourism Training

Top tips to defining your digital strategy It’s very easy to lose direction when marketing your business through social media, paid advertising and email marketing. You can wind up spending an extraordinary amount of time monitoring channels and metrics that...
Watch the Bollards Come to Life. Introducing Activate Geelong Bollards Augmented Reality App

Watch the Bollards Come to Life. Introducing Activate Geelong Bollards Augmented Reality App

Here’s a sneak peak of the brand new Augmented Reality App that brings our iconic Geelong Waterfront Bollards to life … Visitors to the waterfront city of Geelong will be able to see our unique bollards in a new light with the launch of the Augmented...