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Linked In – Use it Smarter
15 May @ 9:30 am - 11:00 am
LinkedIn still remains in the top 6 social channels – and if you’re in the game of B2B marketing – or a business owner, you need to understand how to put your best corporate foot forward! Learn what LinkedIn is as a channel, the power of it, how others are currently using it. Learn how to optimise your corporate and individual profile – and strategies to maximise your time spent on it.
Presenter: Mel Stewart, Hyper Social
With more than 10 years of experience working in all facets of hotel and tourism marketing, Mel Stewart has developed a serious thing for tourism, social and digital marketing. Born and bred in regional Victoria, Mel is super passionate about promoting regional destinations (and products) as the exciting, enriching and authentic experiences that they are.
Mel has actively marketed iconic Australian destinations including the awe-inspiring Ayers Rock (Uluru), the Great Ocean Road and has been fortunate to work with amazing tourism operators both big and small. She is a curious thinker whose sleep is literally interrupted with the thoughts of how our industry can push the boundaries and do better regional tourism marketing collaboratively.