Pitch Perfect – Tell Your Story
6 September @ 9:30 am - 11:00 am
You see them on your TV screen, hear them on the radio and read them in the newspapers – our lives are surrounded by the 24/7 news cycle with journalists telling stories… lots of stories… but perhaps not YOUR story. Why isn’t your story being told? Publicity IS your story being told. It creates third-party credibility through unbias reporting, provides businesses with unadvertised exposure across different communication mediums, sets products/services/causes apart from competitors in the field, boosts community platforms and generates sales.
Presenter: Kate Engler
For many years Kate was a corporate high-flyer with a hugely successful career as a highly sought after communications and PR specialist. During this time she worked with internationally recognised brands including World Vision, P&O Cruises, the Make-A-Wish Foundation, the Starlight Children’s Foundation and Dilmah Tea. Referred to by one of the senior journalists at BRW as the PR Anti-Christ because she has revolutionised the way publicity is harnessed by businesses, giving them access to thousands of dollars of free media exposure without using the traditional PR agency model.