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Accommodation

Grow Your Accommodation Business

There’s no more important aspect to the tourism industry than accommodation providers. More visitors staying longer in the region is the ultimate goal of all our inspirational and information content – we working to give travellers more to do and compel them to stay extra nights.

 As of March 2020, visitors spent 5.5 million nights in our region. This is an increase of 10.3% year on year. 

Joining team tourism will allow your business to capitalise on the programs and activities we’re undertaking to encourage longer stays and more of them.

 

Get found by more visitors

We market the region by telling great stories. We focus on the experiences and activities we know are key drivers of visitation – food and wine, family activities, coastal aspects and events. When there’s a great story or unique angle for accommodation we’re keen to share that with our audiences.

There are tactical ways to reach the visitor market through our channels too. You’ll be profiled on the regional visitor website with a listing that’s integrated into state and national systems and links direct to your preferred booking channel. Check out how member businesses look:

You’ll also have access to our network of visitor information centres – staff and volunteers will visit your property to have first hand knowledge of it. And, each weekend and during peak periods they offer a ‘roombank’ listing of vacancies to service last minute accommodation requests from travellers.

Learn how to grow your accommodation business – inside and out.

Members have access a suite of self and business development programs. Network with other tourism operators and find potential packaging partners. Learn better ways to harness your social channels. Or get help with your customer service delivery. It’s all part of our professional development program – and it’s free for members. Check out our events page for upcoming sessions, or head to our training hub for a range of recourses you can discover at your own pace.   

 

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