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Tourism Geelong and The Bellarine – CORPORATE WEBSITE

Meet Scott Austin, Austins & Co.
Owner of Austins & Co – hear why Scott is part of team tourism.

Grow Your Winery or Brewery

Eating and drinking is a HUGE part of travelling. The rise of the gastro-tourist has put a focus on hospitality and in some cases is actually the key factor driving visitors to the region – a destination restaurant, a champion winery or a brew with a great back story.

54% of the 1.2 million Australian visitors to Geelong and The Bellarine in 2015 cited ‘eating out’ as a key activity of their trip. We know the rise of our incredible local makers and growers is being recognised across the state and the country.

Joining team tourism will expose your business to the huge potential of the growing visitor market. With a produce that has a very human story in a region that’s telling great stories about its makers and growers, there are loads of ways to put your brand in front of this market.

Get found by more visitors

We market the region by telling great stories. A lot of them are about food and drink. We have blog posts about locally produced stuff showing off on local menus. We make videos that highlight the people and processes that go into creating the product. And we share stories about the real people behind what they’re creating.

There are tactical ways to reach the visitor market through our channels too. If you have special events they can be featured on the What’s On section of our website, the second highest visited page on the entire site. Our Public Relations program is always thirsty for new and interesting stories to share with the media and for genuinely good product to show off to visiting media and agents.

You’ll also be profiled on the regional visitor website with a listing that’s integrated into state and national systems. Check out how member businesses look:

Learn how to grow your hospitality business – inside and out.

Members have access a suite of self and business development programs. Network with other tourism operators and find potential product partnerships. Learn better ways to harness your social channels. Or get help with your business plans or finance systems. It’s all part of our professional development program – and it’s free for members.

Can investing in new equipment change the way that you work?

Technology moves fast these days, and as a small business owner in the fast-growing tourism industry, you need to make sure your equipment can keep up with the demand, and the busy periods, whether that is during the summer months or harvest. Now you may think that...

Single Touch Payroll Update

Are you ready? Single Touch Payroll (STP) was introduced on 1st July 2018 for all businesses with 20 or more staff (substantial employers).  The Bill to extend the Single Touch Payroll (STP) reporting requirements so they apply to all employers, regardless of the...

Defining Your Digital Strategy

DEFINING YOUR DIGITAL STRATEGY Today Central Geelong Marketing and Tourism Greater Geelong & The Bellarine hosted 'Define Your Digital Strategy' training, hosted by Dave Chaffey from KBB Digital. Those who attended walked away with some tips on how to formulate a...

Get More Bang For Your Marketing Buck…

Get more bang for your marketing buck… Of the 25 million Australians currently living in the country, 15 million of them are active Facebook users. That’s approximately 60 per cent of the total Australian population. Which beggars the question: Is it time for you to...

Work Geelong and The Bellarine, Bank Bendigo

Bendigo Bank knows what makes a business successful. It’s you. Long days, long nights. You never stop thinking about how you can make it better. And neither does the Bendigo Bank. We are right beside you – continually striving to stay at the forefront of business...

Events for Members

Tue 28

Email Marketing – 5 Things You Should be Doing Now

28 May @ 9:30 am - 11:00 am
Geelong VIC Australia
Jun 04

Internationally Ready Workshop

4 June @ 9:00 am
Geelng Vic Australia
Jun 19

A+ Accessibility – Practical, Low-Cost Steps to Become More Welcoming

19 June @ 1:00 pm - 4:00 pm
Geelong VIC Australia
Jun 26

Your Business Reputation Matters

26 June @ 9:30 am - 11:00 pm

Marketing Tools & Templates

2019 Member Opportunity Guide

Download our Member Opportunity Guide

To learn more about us and what we have planned for 2019/20, please review our current….

Download Your Guide

Join Team Tourism... Become A Member Today!

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